I chose Middlesex University as it was the only university offering a specialised masters degree in Marketing Communications. Middlesex is also very well known around the world.
I always had an interest in Marketing Communications so when I saw the course outline on the Middlesex University website, I made up my mind to study at the university.
Studying at Middlesex was one of the best experiences of my life. The teachers, staff and all faculty members were always very helpful. Middlesex took us on a residential trip to Newcastle and Durham which was one of the best parts of the course. We all learnt a lot from our trip as we got to interact with renowned companies and businesses. The trip enabled us to see firsthand how things work in the professional world.
My fondest memory of life at Middlesex was living in the student halls (Platt) and also the different events that take place at the university regularly which, in my opinion, is something other universities do not offer.
One piece of advice to any prospective students would be to go for it! I'm sure you will not regret studying at Middlesex – not even a tiny bit!
Studying at Middlesex helped me gain knowledge about how the market works and how to analyse/target consumers through effective marketing. The teachers at Middlesex always guided us on best practice in the professional world, giving us challenges and at times putting us under pressure which has made me who I am today.
I always had an interest in the creative side of the professional world, more specifically the marketing industry. Whenever I saw advertisements, I wanted to be a part of it – to come up with novel ideas and think outside the box. I have found that in the Marketing Industry. The pros of the industry are that you get to be creative, to dream up wild/out of the box ideas and to continually keep learning. The cons are that sometimes some ideas don't work, no matter how hard you work on a concept. Catering to different market segments all at once can also be really hard.
After the successful completion of my degree, I came back to Pakistan and started applying for jobs. As I had an international degree from a reputable university and a good skill set, I was lucky enough to land a position in a sound company.
A highlight of my career would be the successful completion of my masters degree and also the fact that I was able to land a job within 10 days of writing applications after coming back to Pakistan.
In the future I aspire to be one of the leading creative brains in the industry. With immense hard work and dedication, I'm quite sure I'll be able to make it!
Always choose a career and industry you are passionate about – there is no use doing something you are not really interested in.
Don't limit yourself and make sure you keep on learning. Even in times of failure, learn from your mistakes and make it right the second time.
Always take up the challenge of working on something you don't know anything about. Learning new things will help to broaden your knowledge and areas of expertise which will help you to become even more productive and successful.