Jin, Z., Li, Z. (2007) "Firm ownership and the determinants of success and failure in new product development: an empirical study of manufacturing firms in the Guangdong Province of China", International Journal of Innovation Management (in Press).
Jin, Z, Chansarkar, B., Kondap, N. (2006) "Brand Origin in an Emerging Market: Perceptions of Indian Consumers", The Asia Pacific Journal of Marketing and Logistics, 18(4), 283-302.
Jin, Z., Hewitt-Dundas, N., Thompson, N. (2004) Innovativeness and performance: evidence from manufacturing sectors, Journal of Strategic Marketing, 12(4), 255-266.
Jin, Z. (2001) "The nature of NPD and role flexibility of R and D/Marketing in a fast growing high-tech setting", Ramp;D Management, Vol.31, No.3, pp275-285.
Honours and Prizes:
Best paper prize 2009.9.14; The Best Paper for Teaching and Learning and Education - Award Body: British Academy of Management and Learning and Teaching Support Network.
Academy of Management
Academy of Marketing
Learning & Teaching Interests
Strategic Marketing Management
Research Outputs & Interests
New Product Development
Internationalisation of Firms from Emerging Markets