Herd, K., Bardill, A.& Karamanoglu, M. (xxxx). The Co-Design Experience: Conceptual Models and Design Tools for Mass Customisation. In Tseng, M& Piller, F. Advances in Mass Customization and Personalization. Vol 3, Part xx. World Scientific Press (currently in preparation for print)
Herd, K., Bardill, A. and Karamanoglu, M. (2009). Development of a design probe to reveal customer touch points in the sale of mass customised products. Design Principles and Practice: An International Journal. 3 (3): 193-208
Bardill, A., Herd, K. and Karamanoglu, M. (2007). 'Product Envelopes: Designing Positive Interplay between Brand DNA and Customer Co-Designers'. International Journal of Mass Customisation. 2, (1/2), p57-75
Bardill, A., Karamanoglu, M. and Herd, K. (2005). 'Pleasure-based design approaches to the built environment', Municipal Engineer, 158, (3), p183-193
Herd, K., Bardill, A. & Karamanoglu, M. (2011). Mass customisation. What are we designing? 2011 World Conference on Mass Customization and Personalization. San Francisco, USA, 16-19 November.
Herd, K., Bardill, A. & Karamanoglu, M. (2009). X-ray specs, stickers and colouring in: seeing beyond the configurator using design probes. 2009 World Conference on Mass Customization & Personalization. Helsinki, Finland, 4-8 October.
Herd, K., Bardill, A.& Karamanoglu, M. (2007) 'Designing for Co-Design: Using the Product Envelope Model as a Framework for Reflection'. 2007 World Conference on Mass Customization& Personalization. October 7-10, Boston, USA.
Bardill, A. and Herd, K. (2006) 'Maintaining Positive Interplay between Brand DNA and Customer Co-designers in Mass Customised Products'. International Conference on Strategic Innovation and Creativity in Brand& Design Management. November 29-30, Seoul, Korea.
Learning & Teaching Interests
Teaching across BA/BSc Product Design, with contribution to MSc Design Engineering and Manufacturing Management.
Research Outputs & Interests
'The Development of Conceptual Models for Designing for Co-Design in Mass Customisation'
This research is investigating the customer co-design experience, developing models and tools to inform the emergent task of designing for customer co-design. It uses 'design probes' as part of a mixed-method approach to explore the entirety of the customer co-design experience from co-design to receipt of the product and beyond, bringing together empathic research methods and theories from the field of product design.
Keywords: Mass Customisation, User Centred Design, Empathic Design, Design Probes, Co-Design.
Interests in customer experience, customer journey mapping, design research techniques, mass customisation.
Marzano, Lisa and Bardill, Andrew and Fields, Bob and Herd, Kate and Veale, David and Grey, Nick and Moran, Paul (2015) The application of ‘mHealth’ to mental health: opportunities and challenges. The Lancet Psychiatry . (Accepted/In press)
Fields, Bob and Bardill, Andrew and Marzano, Lisa and Herd, Kate (2015) Hard-to-get-at data from difficult-to-access users. In: Interact 2015, 14-18 September 2015, Bamberg, Germany. (Accepted/In press)
Griffiths, Wyn and Bardill, Andrew and Herd, Kate (2012) Participatory Design in a compressed timeframe, through an unConference format. In: Perspectives on Participation @ DIS 2012, Newcastle University.
Herd, Kate and Bardill, Andrew and Karamanoglu, Mehmet (2009) The co-design experience: conceptual models and design tools for mass customisation. In: Advances in mass customization and personalization. Piller, Frank T. and Tseng, Mitchell M. , eds. World Scientific Publishing, London, UK, pp. 181-207.