Eddie McCaffrey
Acting Programme Leader: MA Moving Image
Department: School of Arts and Education
Contact
- Telephone: +44 (0)7770 437896
- E-mail: E.Mccaffrey@mdx.ac.uk
Qualifications
- MA in Scriptwriting.
- Postgraduate Diploma in Video.
- BA (Hons) in Communication Studies.
Teaching Interests
The growing use of Internet television, especially in the areas of campaigning (primarily on global issues) and multinational corporate communications.
Biography
Positions
- Acting Programme Leader: MA Moving Image
- Lecturer: Journalism and Publishing and Media
Curriculum/subject area
Video & Television Production; Internet television distribution
Current work
Just completed 4 years on JCM video workshop modules. Have written a new module to be run within JCM for 2007/08 - Campaign Video.
External Work
I am owner/founder of Joose TV, an Internet television company based in London. Dealing mainly with the corporate/NGO sectors, we are witnessing the lines fading between 'television' and 'corporate videos'. The expansion of broadband technology means that everyone, anyone, can broadcast themselves. Increasingly, this means making business communications in a 'televisual' way. More recently, the development of Web 2.0 means that websites are becoming 'participatory' i.e. the users now have a voice. Huge online, global communities are now growing rapidly almost by the day. Recent examples of my work include www.3four50.com and www.stordvd.com
I am also a 'new media' consultant to a number of organisations, advising them on how best to harness the power of Internet television. Clients include: The Oxford Health Alliance, London Business School and Novo Nordisk.
Professional background in video production, as a Director/Producer for 13 years before setting up Joose TV in 2000. I am also proficient with a camera and edit suites having worked my way through the many roles that production offers.



