Entrepreneurs and small businesses start-ups are often thought of as the backbone of economies worldwide, while qualities such as innovation and creativity are becoming increasingly sought after by organisations that need employees who can respond to change in dynamic business environments.
In a world that now comprises a very real and thriving 'enterprise culture', this course takes you through the entire process of concept, development and execution of starting a business. With entrepreneurship insights from specialist management disciplines you will develop practice based skills and knowledge in strategy and logistics, as well as an understanding of innovation networking from a behavioural perspective.
We will build on your ability to make confident decisions, help you spot market opportunities, adopt team working skills, apply critical attitudes towards leadership, think creatively and develop as an entrepreneurial leader. You will then apply these skills in a number of situations, including the mentoring of undergraduates with entrepreneurial aspirations and working on live cases to innovatively solve problems for small enterprises.
To begin with the course arms you with various theories and contemporary methods that give you the basis of knowledge in developing a business plan, applying financial management tools, valuing a venture, and measuring financial performance to start. Moving on you will explore issues of project management, business networks, product development, and international entrepreneurship and its contributions to the global economy. With this knowledge you’ll be able to develop social capital, create effective marketing strategies, and manage projects.
Finally your will bring together the knowledge and skills developed throughout the course and apply them to a project that involves starting and running your own business or undertaking entrepreneurial work in an organisation.
There are three different awards available for this course:
This module aims to introduce students to the processes required to start a new venture successfully. Students will be shown how the funding and markets are linked to entrepreneurial activities and will acquire the key skills required for venture development.
The aim of this module is to provide an advanced understanding of the main theoretical frameworks, analytical tools, and successful business models for managing innovation in high dynamic environments. The module draws extensively on a range of case studies to illustrate central issues in industry dynamics of technological innovation, and to identify successful management practices in formulating and implementing technological innovation strategy.
The module aims to provide students with an awareness and understanding of various theories, knowledge, and financial tools an entrepreneur needs including business plan, financial management tools, financing a new venture, valuing ventures, process of going public, capital budgeting and measuring financial performance to start, build, and harvest a successful venture.
This module develops advanced understanding of and professional skills in evaluating and assessing relationships and their impact on entrepreneurs in a variety of settings. Students will learn the significance of building business relationships, both outside of their business and internally with staff, and the significance of these relationships at the different growth stages of their business. They will also learn about their strategic options when building business relationships, and the importance of being customer-focused in the electronic age. Students will learn to contextualise the importance of social capital and build practical skills in developing social capital; identify, evaluate and analyse stakeholder interests, and explore how to break into an industry. This covers a variety of channels, from social networking and customer relationships over the internet, to interpersonal and social skills, and joining and forming strategic business networks.
This module aims to develop students understanding of the key principles of product and service development and innovation management, and enhances their ability to put into practice these concepts. The module provides students with a core understanding of how product and service development contributes to the success of a firm and enables students to critically evaluate what is required to develop and deliver successful marketing strategies for innovative new products and services.
The aim of this module is to provide students with an understanding of international entrepreneurship and its contributions to the global economy. This will allow the student to confidently discover and develop business opportunities on a global scale. The module uses a combination of workshops and self directed learning to develop their skills.
This module introduces students from a variety of backgrounds and with different career ambitions to the project management techniques and how they are used across a range of sectors to realise strategic corporate objectives. In particular, the module aims to: - offer a comprehensive account of project management, programme management and project portfolios, based on a combination of scholarly work and professional practice - develop students understanding of strategic project management and systems design processes - outline and develop skills in professional techniques used in project closure and evaluation - introduce and evaluate critical success factors for projects.
This module provides students with a means of developing further the skills and knowledge gained on the MSc Innovation Management and Entrepreneurship, by application to a specific organisational issue or problem. It enables students to demonstrate proficiency in the design of a business enhancement project, application of appropriate methods of investigation, management of the change process, and maintenance of vision in the face of the vicissitudes of business realities.
You can find more information about this course in the programme specification. Module and programme information is indicative and may be subject to change.
Learning comprises a combination of lectures, directed reading, independent study, case studies and group work. You will also learn through coursework, electronic and online learning methods, facilitated discussions and guest speakers. Your creative thinking, analysis, synthesis and evaluation will be developed in seminar discussion and debate, as well as through independent study, including use of online resources. Practical skills needed for future employment will be accompanied through workshops, seminars, guided discussions, individual and group coursework, independent study and research methods training.
We will measure your skills through a combination of individual and group coursework, presentations, project reports, exams, literature reviews and an applied project. Practical guidance including formative assessment is given on all course-related tasks, and feedback is provided on all assessed coursework.
Whether you intend to start your own business or feel entrepreneurial and enterprising skills will enhance your career prospects, this course develops skills around creativity, innovation and entrepreneurship. These skills can augment already existing capabilities in a number of roles or will allow you to move into the world of entrepreneurship. Career pathways can include;