Peter Pan, a name synonymous with staying young, has inspired a new fashion magazine, Wish, created by two successful fashion bloggers – for ‘girls who just don’t want to grow up’.
Middlesex University students Carrie Harwood and Lucy Nicholls met on their Fashion Design, Styling and Promotion course. Now in their final year they set about creating a new kind of printed magazine for fashion conscious girls with a ‘Peter Pan complex’.
Carrie Harwood (21), originally from Shepton Mallet in Somerset, said: “We were fed up with unrelatable articles and disenchanting content in modern magazines. Ours is a magazine for girls that don't want to keep up with the latest trends, but like to be reminded of ones gone by. Unlike most modern magazines, Wish allows space for dreaming, and doesn't bombard with advertising, unattainable high-end prices or unachievable body shapes.”
Lucy Nicholls (22), from Dorking in Surrey, added: “With so much of our time spent online, it's easy to forget the simpler pleasures like receiving correspondence from a friend who lives far away, handwritten, almost illegible, but heart-warming all the same. Wish magazine feels like a letter from a friend.”
Wish contains everything you would expect from a fashion magazine, but for the fashion conscious ‘Peter Pan’ reader the publication also comes with gold stars to stick on the products they like, a pencil to complete quizzes with and pull-out poster to stick on their wall.
The publication has been an instant hit, with many of the 1,000 copies available already snapped up by eager fashion lovers. They also sought the help of Middlesex University illustrators including graduate Emma Block and two first year students.
Impressed by the creative independence afforded to them at Middlesex, Lucy said: “The tutors were great, they gave us a creative freedom that allowed us to take on this ambitious project as part of our course.”
Carrie set up the successful blog WishWishWish.net in 2008 and has amassed a cult following including more than 11,000 fans and followers across social networking sites Twitter and Facebook. Lucy’s blog, ShinyThoughts.net, concentrates on the colourful, bright and happy side of fashion.
The duo’s work and magazine will be on exhibition as part of Raw – Middlesex University’s art & design degree show from 10am–5.30pm (9 June) and 10am–7.30pm (10-11 June) in the Old Truman Brewery, Brick Lane, E1 6QL.