Middlesex University students have triumphed in the Gulf (GCC) regional final of the Chartered Institution of Management Accounting (CIMA) 2013 Global Business Challenge.
A team of Middlesex Dubai students have won first place at the Chartered Institute of Management Accountants (CIMA) Global Business Challenge Regional Finals for the second consecutive year. As well as a chance to showcase their business skills against students from around the world at the global final, each member of the Middlesex team, named ‘Pinnacle’, won a DSLR camera.
The CIMA Global Business Challenge is an annual international business management and finance competition which requires students to present work following analysis of a case study. It is designed to bring out the very best in the next generation of business leaders by analysing a real life scenario and presenting innovative solutions. The students from Middlesex Dubai were one of only six teams in the Middle East Region that made it to the Regional Finals, out of more than 100 entries.
Chitra Idnani from Team Pinnacle said: "We came into this knowing that the competition was going to be tough and worked really hard. Our team has a combination of finance experience and strategic specialties that we were able to use to our advantage with the help of our mentor, Dr Vijaya Kumar. We're so happy that our dedication paid off! We hope to bring back the title to the GCC and to Middlesex University".
Accounting lecturer and team mentor, Vijaya Kumar said: "The CIMA Global Business Challenge offers an excellent platform for students to showcase their potential and knowledge. A business case study based on the toy industry had to be analysed and short and long term recommendations had to be provided to the Board. Our team’s recommendations and presentation were outstanding because of their extensive preparations and dedication".
Their success means Pinnacle will now represent the GCC region among 24 teams at the global final in Johannesburg, South Africa, on 28 and 29 August.