Patrick is Senior Research Fellow - Sustainable Business at the Centre for Enterprise, Environment and Development Research (CEEDR) at Middlesex University, and Research Fellow at the Centre for the Understanding of Sustainable Prosperity (CUSP) at the University of Surrey.
Patrick received his PhD from the University of Surrey where he conducted research at the Centre for Environment & Sustainability together with IKEA UK & Ireland, exploring the potential of multinational corporations to support people in their aim to live more sustainable lifestyles.
During his PhD, he was selected one of 100 global talents to participate at the first UNLEASH Lab 2017 to work on innovative solutions to achieve the Sustainable Development Goals (SDGs).
Prior to his academic career, he worked for the London Sustainable Development Commission/Greater London Authority.
He holds a Master’s degree in Sustainable Development from Forum for the Future and Middlesex University and received a scholarship for his BA in International Management from the Cologne Business School, Germany and the Universidad Viña del Mar, Chile.
English, German, Portuguese, Spanish, Italian
Patrick provides teaching across the university. He is module leader for the module Business and Enterprise for Sustainable Prosperity as part of the new MSc in Sustainable and Environmental Management and contributes to undergraduate courses (e.g. Management in a Globalised Context, Fashion Culture and Industry) as well as postgraduate (e.g. Environmental Law and Governance) and MBA courses (e.g. Cross-Cultural Management and ethics).
Moreover, he provides teaching at a number of Brazilian research institutions including the Federal University of Pernambuco (UFPE), Recife, and the Federal University of Campina Grande (UFCG).
Patrick’s research focuses on investigating avenues for behaviour change approaches towards the adoption of more sustainable lifestyles, and mechanism towards the adaptation of sustainable business models. He has a particular interest in sustainable, inclusive and transformative consumption. Other recent research endeavours include interdisciplinary longitudinal work together with the London College of Fashion examining the potential of sustainable small and medium fashion enterprises to advance the circular economy and more sustainable practices. Patrick leads major research initiatives including work with IKEA UK on co-creational behaviour change approaches, with the National Lottery Community Fund examining financial and non-financial support mechanisms to drive social cohesion, sustainable development and community wellbeing, and with LB Hounslow on their Green Economy Action Plan.
Selected grants held (Co-Investigator)
2022 – 2025 Transforming UK Food Systems - Social enterprise as a catalyst for sustainable and healthy local food systems (UKRI). Joint bid of Middlesex University, University of Surrey and Glasgow Caledonian. PI: Prof Fergus Lyon, MU
2019-2025 ESRC Centre for the Understanding of Sustainable Prosperity (CUSP), PI: Prof Tim Jackson, University of Surrey.
2018-2021 Rethinking Fashion Design Entrepreneurship: Fostering Sustainable Practices. Arts and Humanities Research Council (AHRC). Joint bid of University of the Arts London, MU and Open University. PI: Prof Sandy Black, UAL
Other research funding received (PI only)
2022 – 2023 IKEA Live Lagom 2.0/Neighbourhood Strategy: Academic research partner designing and executing behaviour change interventions in IKEA’s plan to support their customers to live more sustainable lifestyles at home.
2022 – 2023 Green Economy Programme. Key knowledge partner for the LB Hounslow conducting research to advance the Green Economy on a pan-London level.
2022 IKEA Live Lagom 1.5: Research assessing longevity of behaviour change interventions.
2022 – 2023 Newton Fund Mobility Grant: Funding to conduct research on Circular Economy initiatives in Brazil with the Federal University of Campina Grande.
2021-2022 Places Called Home programme: Academic research partner examining a multinational community project funded by The National Lottery Community Fund and IKEA UK.
