Hong Woo is Associate Professor of Innovation and School Director of Collaborative Academic Partnerships. He was previously a Head of Department. He regularly engages with Universities and Colleges in the UK as well as internationally and is an advocate of widening access to global education through TNEs as well as the benefits of a global community of learners.
Main pedagogic interests include: using technology in teaching and experiential learning.
Key areas teaching:
Current area of research are in
Tatli, A., Ozturk, M. B. and Woo, H. S. (2017), ‘Individualization and Marketization of Responsibility for Gender Equality: The Case of Female Managers in China’, Human Resource Management, Vol. 56, No. 3 pp 407-430 [ABS 4*] https://eprints.mdx.ac.uk/21830/
Woo, H.S. and Saghiri, S. (2011), 'Order assignment considering buyer, third-party logistics provider, and suppliers', International Journal of Production Economics, Vol 130, Iss 2, pp 144-152 [ABS 3*]
Woo, H.S. (2008), 'Functional matrix structure for project management in China: the case of a state-owned project-driven enterprise', International Journal of Process Management and Benchmarking, Vol. 2, No. 4, pp-291-302
Woo, H.S. (2007), 'Critical Success Factors for Implementing ERP: The Case of a Chinese Electronics Manufacturer', Journal of Manufacturing Technology Management, Vol. 18 No. 4, pp 431-442
Woo, H.S. (1999), 'Negotiating in China: Some Issues for Western Women'; Women in Management Review, Vol 14 No. 4, pp 115-120
Woo, H.S. and Prud'homme, C. (1999), 'Cultural Characteristic Prevalent in the Chinese Negotiation Process', European Business Review, Vol 99 No. 5, pp 313-322
Ghobadian, A and Woo, H. S. (1996), 'A Comparison Between Four Main National Quality Awards', International Journal for Quality and Reliability, Vol. 13 No. 2 pp 10-44
Ghobadian, A., Woo, H.S., Liu, J., Gallear, D., and Viney, H. (2001) 'Benchmarking - Concept and Practice with Particular Reference to the Finance Function' CIMA; London; 250 pages
Ghobadian, A., Gallear, D., Woo, H.S., and Liu, J. (1998), 'Total Quality Management'; CIMA; London; 218 pages
Refereed and published conference proceedings
Woo, H.S. (2009), 'Implementing ERP in China: Lessons from family-owned Chinese enterprises', in Management of Engineering & Technology Conference 2009, ISBN: 978-1-890843-20-5
Woo, H.S. (2009), 'Innovation in a Chinese Food Manufacturer: A Case Study', in Production and Operations Management Society 2009, Orlando.
Liu, J., Ghobadian, A. and Woo, H.S. (1997), 'Issues in New Technology Implementation: The Case for Benchmarking', in Proceedings of the Sixth International Conference on Management of Technology', Edited by H. Mueller, J-G Persson & K.R. Lumsden, pages 1432 - 1438, ISBN 91-639-5611-9View more publications