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      Mr Hong Woo

      ROLE: Associate Professor
      SCHOOL: Business School
      DEPARTMENT: Management Leadership & Organisations
      TELEPHONE: +44 (0)20 8411 5846
      EMAIL: H.Woo@mdx.ac.uk
      1. Biography &
        Qualifications
      2. Learning &
        Teaching Interests
      3. Research Outputs &
        Interests
      4. Funded Research &
        Knowledge Exchange Projects
      5. Engagement &
        Impact

      • Biography &
        Qualifications

        Qualification: MBA, BEng, PGCert (HE)

        Hong is Principal Lecturer in International Management and Innovation. He has three years experience as Head of Department, but has recently taken on the role of Director of Operations.

        Languages spoken


        Languages Spoken

      • Learning &
        Teaching Interests

        Main pedagogic interests include: using technology in teaching, learning and assessment; experiential learning; and continuous assessment techniques.

        Key areas of undergraduate and postgraduate teaching:

        • Innovation Management
        • Operations Management
        • Research Methods
        • Business Simulation

      • Research Outputs &
        Interests

        Current area of research are in

        • Operations Management
        • Cross culture management
        • Gender and work

        Publications (Selected):

        Referred Articles:

        Woo, H.S. and Saghiri, S. (2011), 'Order assignment considering buyer, third-party logistics provider, and suppliers', International Journal of Production Economics, Vol 130, Iss 2, pp 144-152

        Woo, H.S. (2008), 'Functional matrix structure for project management in China: the case of a state-owned project-driven enterprise', International Journal of Process Management and Benchmarking, Vol. 2, No. 4, pp-291-302

        Woo, H.S. (2007), 'Critical Success Factors for Implementing ERP: The Case of a Chinese Electronics Manufacturer', Journal of Manufacturing Technology Management, Vol. 18 No. 4, pp 431-442

        Woo, H.S. (1999), 'Negotiating in China: Some Issues for Western Women'; Women in Management Review, Vol 14 No. 4, pp 115-120

        Woo, H.S. and Prud'homme, C. (1999), 'Cultural Characteristic Prevalent in the Chinese Negotiation Process', European Business Review, Vol 99 No. 5, pp 313-322

        Ghobadian, A and Woo, H S (1996), 'A Comparison Between Four Main National Quality Awards', International Journal for Quality and Reliability, Vol. 13 No. 2 pp 10-44

        Authored Books:

        Ghobadian, A., Woo, H.S., Liu, J., Gallear, D., and Viney, H. (2001) 'Benchmarking - Concept and Practice with Particular Reference to the Finance Function' CIMA; London; 250 pages

        Ghobadian, A., Gallear, D., Woo, H.S., and Liu, J. (1998), 'Total Quality Management'; CIMA; London; 218 pages

        Refereed and published conference proceedings

        Woo, H.S. (2009), 'Implementing ERP in China: Lessons from family-owned Chinese enterprises', in Management of Engineering & Technology Conference 2009, ISBN: 978-1-890843-20-5

        Woo, H.S. (2009), 'Innovation in a Chinese Food Manufacturer: A Case Study', in Production and Operations Management Society 2009, Orlando.

        Liu, J., Ghobadian, A. and Woo, H.S. (1997), 'Issues in New Technology Implementation: The Case for Benchmarking', in Proceedings of the Sixth International Conference on Management of Technology', Edited by H. Mueller, J-G Persson & K.R. Lumsden, pages 1432 - 1438, ISBN 91-639-5611-9

        Publication Feed

      • Funded Research &
        Knowledge Exchange Projects

      • Engagement &
        Impact

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