Executive Boardroom, Middlesex University, College Building, The Burroughs, London, NW4 4BT
John Grisby is both a Professor in Practice of Leadership and Management and the Managing Partner at Grey Matter Global Ltd., a leadership strategy consultancy. He helps prepare and shift sports businesses and leaders from pre-digital age skills '3.0' to digital age '4.0'. He is an expert in integrating unified science and academia with real-world applications to solve difficult problems and achieve results.
John has published a practical guide book for next generation leaders in sports, Games You Can Play - Experience the Meaning of Winning in Sports 4.0 (2019). He has published business and sport leadership articles internationally, which include; Chartered Management Institute Insights (CMI), Global Professional Tennis Coaching Association (GPTCA), International Journal of Sport Science and Coaching (IJSCC) English Rugby Football Union Technical Coaching Journal (RFU), and the Journal of London Football Coaches' Association (LFCA).
John was a (USA) state-ranked athlete in three sports. Like most athletes in the USA, he was introduced to physical and mental performance approaches in early development. He learned and developed methods like mental focus, mental toughness and the 'Inner Game'. He later co-delivered a project with Myles Downey to establish the 'Inner Game of Coaching' in the world of professional sports coaching (football, rugby and tennis).