Logo close icon

The Perfect Storm in Sports 4.0: Today’s Leadership is not Enough for Tomorrow’s Problems (Distinguished Lecture Series)

Event information

START DATE 23 February 2021
START TIME 06:00pm

Executive Boardroom, Middlesex University, College Building, The Burroughs, London, NW4 4BT

END DATE 23 February 2021
END TIME 07:30pm

Perfect storms are a rare combination of circumstances that combine to drastically aggravate an event

This is exactly what is happening in every sector at the moment - including sports - which will require a different set of skills to lead effectively. Today, and on the horizon, sports is experiencing accelerated change, complexity and difficult problems. We will take a unique approach analysing why today's leadership is not enough to solve tomorrow's problems.

About the speaker

John Grisby is both a Professor in Practice of Leadership and Management and the Managing Partner at Grey Matter Global Ltd., a leadership strategy consultancy. He helps prepare and shift sports businesses and leaders from pre-digital age skills '3.0' to digital age '4.0'. He is an expert in integrating unified science and academia with real-world applications to solve difficult problems and achieve results.

John has published a practical guide book for next generation leaders in sports, Games You Can Play - Experience the Meaning of Winning in Sports 4.0 (2019). He has published business and sport leadership articles internationally, which include; Chartered Management Institute Insights (CMI), Global Professional Tennis Coaching Association (GPTCA), International Journal of Sport Science and Coaching (IJSCC) English Rugby Football Union Technical Coaching Journal (RFU), and the Journal of London Football Coaches' Association (LFCA).

John was a (USA) state-ranked athlete in three sports. Like most athletes in the USA, he was introduced to physical and mental performance approaches in early development. He learned and developed methods like mental focus, mental toughness and the 'Inner Game'. He later co-delivered a project with Myles Downey to establish the 'Inner Game of Coaching' in the world of professional sports coaching (football, rugby and tennis).

Register Now

Back to top