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“The Life of a Song”: Uncovering How the Music Industry Works

Event information

START DATE 20 March 2018
START TIME 06:15pm


END DATE 20 March 2018
END TIME 08:00pm

Presented by Carlotta De Ninni (Head of Research, Mycelia)

“The Life of a Song” aims to explain how the music industry works through the lens of a song. Using Imogen Heap’s song ‘Hide & Seek’ as a real-use case, the project shows the biography of the song — its uses, syncs, remixes, and collaborations over the last 13 years — and the money flow behind this worldwide hit.

Carlotta De Ninni’s background is in audio engineering. After studies in media management she has been involved in many projects regarding the implementation of blockchain technology in the music industry. She currently works with Imogen Heap as the Head of Research for Mycelia, specialising in music copyright, licensing, blockchain, smart contracts, and AR/VR.

This event is open to students, staff and the public. Attendance is free and no registration is required.

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