You’ll learn through a combination of theory-based courses and workshops.
Our workshops will encourage you to work collaboratively with your classmates through case study analysis, class discussions, or creative projects like portfolios or product pitches.
We also encourage you to undertake a placement and offer a flexible programme so you can choose to take one as a year-long assignment between Years 2 and 3, or two shorter placements during summertime of Year 1.
Around 75% of your teaching timetable will be on campus using our professional facilities where you’ll be able to collaborate with your peers. Your timetable will be built around teaching time using our facilities on campus with online sessions for some activities where being virtual adds value.
You’ll be able to make the most of our facilities and modern lecture rooms where you can take full advantage of engaging lectures and seminars.
Access to all our facilities across campus is open for you to explore and experience. You'll have free reign and flexibility to use our facilities, as well as to meet your classmates and tutors in person and be part of a student community.
Our teaching and learning approach is evidence-based and designed using feedback from students and staff in previous years.
For example, our students particularly liked planning and assessment vlogs, which gave tips and tricks on submitting assignments throughout the year.
We also use technology to enhance your learning and put you in control, like polls and quizzes during lectures so you can interact live.
We've also looked at innovative software, like managerial simulators, so you can get you learn practical skills in a simulated marketing environment!
Our course is also recognised by the Chartered Institute of Marketing (CIM) and you’ll be able to apply for a CIM Professional Diploma in Marketing after graduation if you receive a 2:2 (or higher).
You’ll be taught by both our academic staff and industry professionals, who frequently join us for guest lectures and projects. You’ll even get the chance to work on real-life case studies and pitch them to external clients!
Our academic team in the Marketing Department consists of some of the world’s most innovative and forward-thinking researchers. They study a variety of subjects from entrepreneurship and social marketing to brand management.
Under the new programme, modules can be grouped by themes, thus enabling you to form a pathway and in doing so pursue some specialisation from the course. This ability to create a linked direction offers students the opportunity to build and develop learning across related areas.
We bring this to the classroom through our variety of optional modules that you can pick from depending on your area of interest.
From our flexible placement options and practical teaching methods to our strong professional body partnerships and excellent research staff, we know that studying marketing at Middlesex University will set you up for a successful career.
No matter your area of interest or career goals, we are here to help you along your journey and ensure you are equipped to practice in an ever-changing world.
Find out all the details you need to apply for these courses.
