What will you study on the BA Business Management (Innovation) (Top-up)?
You will study three compulsory modules designed to advance your skills and knowledge in business management and will also study modules in: management strategy, innovation management, and new product and service development. You can also choose an option from business start-up, managing business projects, or a research project.
What will you gain?
You will learn to work effectively in teams, and be able to present and communicate business management ideas with confidence. We also ensure you develop specialist knowledge in:
- Stakeholders: their expectations and behaviour
- The environment of business and its impact on strategy
- Design, production and distribution of products and services
- Business resources: acquisition, application and control
- Business process: planning, improvement and control
New Venture Development (15 credits) - Compulsory
This module introduces students to the complexities of developing and starting a new venture. It examines both the theoretical and practical concepts of entrepreneurship including how to identify business opportunities, establish a business model, acquire resources, and develop a business plan. It also familiarises the students with the entrepreneurial attributes and problem solving in entrepreneurial context.
Innovation management (30 credits) – Compulsory
This module aims to develop a systematic understanding of the role of innovation as a key success factor in dynamic business environment, and the main strategic and organisational challenges firms face in managing innovation. The module provides an up-to-date overview of the main theories and models of innovation, as well as illustrates successful organisational practices through analysis of case studies.
Strategic Management (30 credits) - Compulsory
The aims of this module are organised in two parts: in the first part students use the essential components of strategic analysis with the primary aim of developing an applied knowledge of tools and techniques. In the second part students explore a variety of special topics with the primary aim of examining strategy concepts applied in different organisations. Overall, the module aims to build students’ ability to process and interpret information from different internal functions and from multiple external sources for decision-making leading to long term organisational success.
Small Business Management and Development (15 credits) – Compulsory
This module explores the development and growth of small and medium sized enterprises(SMEs) and the kinds of decisions and problems that confront the owner-managers of SMEs. The problems and issues facing small business managers are often different from those facing their counterparts in larger organisations. The module aims to create awareness of these issues faced by SMEs and ways of dealing with them to manage and grow the business.
New Product and Service Development (15 credits) – Compulsory
This module aims to develop students’ knowledge and understanding of the key principles of product and service development and enhances their ability to put into practice these concepts. The module examines how product and service development contributes to the success of a firm and enables students to critically evaluate what is required to develop and deliver successful marketing strategies for innovative new products and services in the era of engagement economy.
Entrepreneurial Finance (15 credits) – Compulsory
The module aims to provide students with an awareness and understanding of the mechanics, challenges and issues related to the different ways of financing an enterprise.The includes an understanding of key financial statements, the financial planning process,sources of funding and the financial risks and rewards of entrepreneurship
You can find more information about this course in the programme specification. Optional modules are usually available at levels 5 and 6, although optional modules are not offered on every course. Where optional modules are available, you will be asked to make your choice during the previous academic year. If we have insufficient numbers of students interested in an optional module, or there are staffing changes which affect the teaching, it may not be offered. If an optional module will not run, we will advise you after the module selection period when numbers are confirmed, or at the earliest time that the programme team make the decision not to run the module, and help you choose an alternative module.