Our course gives you the skills, knowledge and hands-on experience to succeed in this exciting and dynamic profession.
Our BSc in International Hospitality and Tourism Management opens up career opportunities in a wide variety of industries, from hotels and accommodation to airlines and cruise ships, resorts, attractions and tour operators, and everywhere in between.
Designed to build on your foundation or HND qualification, you’ll study alongside students from around the world to develop the marketing and event management skills needed to thrive in a hospitality management career. You’ll also learn the theoretical approaches to policy and planning, and study the strategic management and decision-making processes that are at the core of the international hospitality industry.
Based in London, you’ll be at the centre of one of the world's best tourist cities, which means you’ll have access to all the attractions, experiences, and opportunities the English capital has to offer. You’ll be part of our thriving Business School, which means you’ll get plenty of support from our international academic team who bring vast experience from all areas of the tourism and hospitality industry.
During your hospitality degree, you'll take on modules such as event management where you'll plan and execute all aspects of an event. Other modules like strategic management or tourism marketing ensure you can analyse business problems and evaluate potential solutions. All of this allows you to build a portfolio for the initial steps in your career.
Another key part of the course are visits to working hotels and event spaces such as the Marriott hotel and StoneX Stadium, home of Saracens Rugby Club, so you can experience what it's like to work in a fast-paced environment.
We’ve got cutting-edge business resources – including the Chartered Management Institute's Management Direct Resource Hub – that will help you reach the top of the tourism management career ladder.
When it comes to support, you’ll be matched with a Personal Tutor to get the backing you need. You’ll also get support from our Student Learning and Graduate Academic Assistants who have personal experience in your subject.
This is the ideal first step towards a management career in tourism or hospitality.
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This course can be studied either full-time (one year) or part-time (two years). It consists of four distinct modules that all use an extensive range of examples and case studies to reflect the global nature of the industry. Upon graduation, you will have gained the skills and confidence to effectively solve complex problems, and communicate across the area of tourism management and the hospitality business environment.
This module aims to develop your’ understanding of theories and business practice concerning building strong brands in travel and tourism. You'll learn how certain content in social media managed to engaged with target audiences and viewers in a compelling way and achieved branding agendas simultaneously, and even went viral online. The module not only promotes creative thinking and problem solving skills but also develops your ability to create branding solutions and a coherent plan in selected social media platforms.
The module aims to develop your critical understanding of customer service management as a key component of organisational culture and business strategy. Theories and models used to shape the financial analysis, application and design of customer service will be explored. You'll gain practical and theoretical insight into the implementation, communication, management and measurement of customer service.
This module aims to develop your critical understanding of the scope and current trends in the global hospitality industry including corporate profiles of key players. Leadership and management theory and models will be explained and analysed in the context of hotel, restaurant and management services. This module will also examine operational management models relevant to hotels, including rooms division and food and beverage management, and to restaurants and managed services.
The aim of this module is to develop a critical understanding of the events sector, the impacts and legacy of events. You'll be introduced to a range of corporate, sporting, arts and cultural events and festivals, including community, hallmark and mega events. This module will also cover different perspectives on events classification, origins, current and future trends. The motivations and roles of the private, public and third sectors in the development and execution of events will also be discussed and analysed.
This module aims to develop an understanding of event planning, management and operations in all types and scales of events. Its focus is mainly on the practical considerations of running an event. Throughout this module you'll develop their own event concept and implementation plan including: event concept, theme and design, venue selection, project management, event marketing, staging and logistics, human resource and financial management, risk management, health and safety and the legal context and lastly evaluation of events.
This module aims to provide you with an overview of digital campaign planning and analytics from a theoretical and practical perspective. You'll be exposed to the whole life cycle of a digital campaign that incorporates the development of a campaign idea, implementation frameworks and measurement strategies. The module will be supported by a range of analytical techniques and tools such as funnel analysis, Google Analytics and Tag Manager.
This module aims to provide a critical examination and evaluation of the unique dynamics of heritage and tourism development from both social sciences and management perspectives. It thus attempts to integrate a rich diversity of academic discussions and industry practices in heritage and tourism studies. You are expected to consolidate key theoretical frameworks surrounding heritage in tourism contexts and engage with contemporary practices of heritage tourism development at both global and local levels.
This module aims to introduce you to the extent and variety of city tourism, to assess its impacts in different types of cities and to examine pertinent contemporary issues that have emerged around its expansion, such as gentrification, commodification, socio-spatial divisions and regeneration. The module places urban tourism in the context of changes in the economy, in politics and in leisure in order to critically assess its impacts on its stakeholders, and evaluate its potential and the pitfalls.
This module aims to provide you with the opportunity to undertake an individual investigation in a chosen area of interest in the field of tourism or hospitality. It aims to encourage you to take responsibility for your own learning by conducting an in-depth study using either primary or secondary data and drawing appropriate conclusions from it.
This module aims to develop your’ understanding of theories and business practice concerning building strong brands in travel and tourism. You'll learn how certain content in social media managed to engaged with target audiences and viewers in a compelling way and achieved branding agendas simultaneously, and even went viral online. The module not only promotes creative thinking and problem solving skills but also develops your ability to create branding solutions and a coherent plan in selected social media platforms.
The module aims to develop your critical understanding of customer service management as a key component of organisational culture and business strategy. Theories and models used to shape the financial analysis, application and design of customer service will be explored. You'll gain practical and theoretical insight into the implementation, communication, management and measurement of customer service.
This module aims to develop your critical understanding of the scope and current trends in the global hospitality industry including corporate profiles of key players. Leadership and management theory and models will be explained and analysed in the context of hotel, restaurant and management services. This module will also examine operational management models relevant to hotels, including rooms division and food and beverage management, and to restaurants and managed services.
The aim of this module is to develop a critical understanding of the events sector, the impacts and legacy of events. You'll be introduced to a range of corporate, sporting, arts and cultural events and festivals, including community, hallmark and mega events. This module will also cover different perspectives on events classification, origins, current and future trends. The motivations and roles of the private, public and third sectors in the development and execution of events will also be discussed and analysed.
This module aims to develop an understanding of event planning, management and operations in all types and scales of events. Its focus is mainly on the practical considerations of running an event. Throughout this module you'll develop their own event concept and implementation plan including: event concept, theme and design, venue selection, project management, event marketing, staging and logistics, human resource and financial management, risk management, health and safety and the legal context and lastly evaluation of events.
This module aims to introduce the concept of supply chain management and related theories. The module seeks to provide you with the knowledge and tools necessary to critically analyse the Tourism, Hospitality and Aviation Industry Sectors with regard to current industry practices. You are also able to view tourism products as a value-added chain of different service components and identify ways to effectively manage the interrelated tourism business operations to better meet customer needs and accomplish business goals.
This module aims to provide you with an overview of digital campaign planning and analytics from a theoretical and practical perspective. You'll be exposed to the whole life cycle of a digital campaign that incorporates the development of a campaign idea, implementation frameworks and measurement strategies. The module will be supported by a range of analytical techniques and tools such as funnel analysis, Google Analytics and Tag Manager.
This module aims to provide a critical examination and evaluation of the unique dynamics of heritage and tourism development from both social sciences and management perspectives. It thus attempts to integrate a rich diversity of academic discussions and industry practices in heritage and tourism studies. You are expected to consolidate key theoretical frameworks surrounding heritage in tourism contexts and engage with contemporary practices of heritage tourism development at both global and local levels.
This module aims to introduce you to the extent and variety of city tourism, to assess its impacts in different types of cities and to examine pertinent contemporary issues that have emerged around its expansion, such as gentrification, commodification, socio-spatial divisions and regeneration. The module places urban tourism in the context of changes in the economy, in politics and in leisure in order to critically assess its impacts on its stakeholders, and evaluate its potential and the pitfalls.
This module aims to provide you with the opportunity to undertake an individual investigation in a chosen area of interest in the field of tourism or hospitality. It aims to encourage you to take responsibility for your own learning by conducting an in-depth study using either primary or secondary data and drawing appropriate conclusions from it.
See the course specification for more information:
Optional modules are usually available at levels 5 and 6, although optional modules are not offered on every course. Where optional modules are available, you will be asked to make your choice during the previous academic year. If we have insufficient numbers of students interested in an optional module, or there are staffing changes which affect the teaching, it may not be offered. If an optional module will not run, we will advise you after the module selection period when numbers are confirmed, or at the earliest time that the programme team make the decision not to run the module, and help you choose an alternative module.
You will gain knowledge and understanding through tutor-led lectures and interactive seminars to convey core material and to stimulate and develop critical discussion of contemporary issues. Private study will engage you in the breadth and depth of reading required to gather the material needed for participation in the interactive sessions and the development of assignments. Group work and interactive sessions in class with develop the practice of sharing and pooling information.
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Your knowledge and understanding is assessed by a variety of forms of written work designed to allow you to show your understanding of key issues, debates and controversies through well-argued and substantiated writing. Examinations will test a your knowledge of core material and ability to use material concisely to explore argumentative questions in a time constrained mode. Presentations will test a your ability to convey material and arguments clearly and concisely in class. Portfolios will show how your accumulate knowledge and understanding over a period of time.
If you’re starting university in 2020, we’ll be teaching you in different ways to make sure you get the best learning experience possible. You’ll learn through live sessions with teaching staff and have the chance to study independently too, with access to all the online resources you need through our globally available student portal.
We’re planning different scenarios for teaching so we can be flexible. While we’re social distancing, we currently plan to teach your course fully online through a mixture of live interactive sessions and independent learning. This will ensure you’re equipped with the same skills as on campus study, and offer you an engaging learning experience where you can meet and network with your lecturers and fellow students through online platforms. We are also exploring opportunities for face-to-face interactive sessions with smaller groups of students and staff where possible and we can make the appropriate arrangements. You will still be able to access bookable study spaces on campus, and any of the facilities and support services which are open, as well as our extensive online support.
The table below shows current plans for your learning across a typical week, including scheduled live online teaching and an indication of what we hope to teach face to face, where you can make it to campus. While some weeks might look different to this, due to how we schedule classes, the table gives you an idea of what to expect based on the overall number of teaching hours on your course.
You’ll receive final arrangements for your teaching and a full course timetable before you start.
Course delivered fully online while current social distancing measures are in place | ||
Live learning | Contact time per week per level: | 10 hours |
Self-paced learning time | Average hours per week per level: | 40 hours |
On demand resources | Average hours per week per level: | N/A |
Read more about our scenarios for returning to campus and what they might mean for your teaching and learning experience, and how you’ll be able to access student support.
Future plans for teaching
We’re developing our timetable for face to face teaching with current government advice on social distancing to keep you safe. If social distancing requirements are lifted, we’ll start to safely move back towards our usual teaching arrangements with more opportunities for face to face learning. Some learning and support might stay online in this scenario. If more restrictions are put in place, or there is another lockdown, we’ll be prepared to deliver your learning and support fully online, with alternative arrangements made for any required placements. We’ll always give you notice of any changes that we make.
You’ll have a strong support network available to you to make sure you develop all the necessary academic skills you need to do well on your course.
Our support services will mainly be delivered online and you’ll have access to a range of different resources so you can get the help you need, whether you’re studying at home or have the opportunity to come to campus.
You’ll have access to one to one and group sessions for personal learning and academic support from our library and IT teams, and our network of learning experts. Our teams will also be here to offer financial advice, and personal wellbeing, mental health and disability support.
Read our guide to what’s been happening in your subject area recently and more about what to expect this autumn.
There is an exciting diversity of tourism careers across the private, public and voluntary sectors, with roles for graduates within the tourism sector including;
International Tourism graduates have gone on to work in areas including local authorities, tourist boards, airlines, airports, travel agencies, hotels, museums, heritage centres, sports, meeting and event companies. Some of the companies our graduates have been employed by include City of London Corporation, Etihad, Eurostar, Marriott, Radisson Blu Edwardian, Thomas Cook, Travel Republic and Virgin Holidays. A number of graduates also go on to do further study for a Master’s Degree or PhD qualification.
We’ll carefully manage any future changes to courses, or the support and other services available to you, if these are necessary because of things like changes to government health and safety advice, or any changes to the law.
Any decisions will be taken in line with both external advice and the University’s Regulations which include information on this.
Our priority will always be to maintain academic standards and quality so that your learning outcomes are not affected by any adjustments that we may have to make.
At all times we’ll aim to keep you well informed of how we may need to respond to changing circumstances, and about support that we’ll provide to you.
Start: September 2021
Duration: 3 years full-time, 6 years part-time
Code: N88I
Start: October 2021
Duration: 4 years with a year abroad, 3 years with two summer placements
Code: N8T1
Start: October 2021, EU / International induction: September 2021
Duration: 4 years full-time
Code: NVR4