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Mayowa Odunnaike

Managing Director, Edusearch Global Network Limited

MSc Management, 2014

What made you choose Middlesex University?:

I chose to study MSc Research Methods for Business and Management (which recently changed to MSc Management) at Middlesex  for its reputation in world class research and impact in the real world.

What course did you study and what attracted you to that course?:

My decision was based on my career aspiration to establish a business research consultancy firm in Nigeria. I was glad when I was offered to study MSc Management as it had a broader learning outcome which was more relevant for starting a management consultancy firm.

What aspects of your course did you enjoy the most?:

- Models in Management
- Management Concepts and Theories
- My Research Project

What is your fondest memory of Middlesex?:

Apart from the 24 hours availability of the library and its facilities, I enjoyed my involvement in the research project that was brought to Middlesex by Barnet Council. It was undertaking the first business needs survey for the London Borough of Barnet. The research required the collection and analysis of business needs and support data related to the 2263 businesses that were operating in Barnet. During this project I learned how to use a wide variety of research tools and techniques.

What one piece of advice would you give to a prospective student interested in studying at Middlesex?:

Know what you want from your course of study and make use of all that Middlesex has to offer you for as long as you are a student. Build relationships with your lecturers and demonstrate them that you are constantly keen to learn.

How did your course and time at Middlesex help you to get where you are professionally today?:

My course and time at Middlesex gave me confidence, made me believe in myself, by showing me that I have a lot to offer to the business world. This further contributed to the rise of my consultancy firm. The spirit of due diligence and excellence - which are now the hallmark of my professional practice - were learned at Middlesex University.

How did you get your foot on the career ladder post university?:

I became respected within my field, which came from my experience and oversees exposure in business research. I was specific as to what I wanted to do and explored the opportunities on offer. I also created opportunities for myself outside the box.

What has been your defining career break of highlight to date?:

I was always doing something to improve on my impact, build my professional profile, or invest in additional relevant knowledge throughout my career life.

What are the top three career tips you would give to current students and recent graduates?:

1. Remember that you are the choices you make.
2. Invest in adding value to yourself and always think of how you can best apply the knowledge you hold.
3. Believe in yourself and seek opportunities to express your thoughts in words or in practice, whether pro bono or paid opportunities.

What skills have been most valuable in your career so far and how have you developed these?:

  • Marketing Skills - I learned from every media activity or material I came across. I replicated what I saw in different instances and built on my own experience.
  • Analytical Skills - The best way to develop this skill is to practice and keep practising it.
  • Problem Solving Skills - My quest to always create and add value.
  • Organisation Skills - Professionalism requires organisation and planning.

Are there any tips you can give international students looking to move abroad to study?:

Get the best from your study and be sure to have clear career goals. Then, identify the skill-set required within the field you want to work. Research the learning outcomes from your optional courses and match them to the identified skill-sets in order to make your choice. Be ready to receive all that the University has to offer and always ask questions and accept challenges.

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