RESEARCHINTERESTS 

·      Sustainability,Corporate Social Responsibility Global strategy,Climate Change, innovation, sustainability & economics;Green energy/Carbon emission, ,Environment management, and Systematic literature review  in Entrepreneurship 

·       Investment and  FDI, Ownership and innovation, Entrepreneurship and innovation in emerging markets and  SMEs, Ownership Structure performance, Capital Structure,Finance and Economics Growth

·       Firm-levelIndustry Dynamics, Applied Micro econometric, and Panel Data Analysis

ReferencedJournal Articles

2025

·       C Liao, Q Lu, S Ghamat, HH Cai . 2025. Blockchain adoption and coordination strategies for green supply chains considering consumer privacy concern. European Journal of Operational Research 323 (2), 525-539. ABS4.·       https://doi.org/10.1016/j.ejor.2024.12.022 

·       KB Sumra, M Mumtaz, NU Khan, HH Cai, Q Yuan.2025. The refugees and health crisis: migration policy management and government response to Afghan migrants. BMC Health Services Research, 218 (2025). https://pmc.ncbi.nlm.nih.gov/articles/PMC11806718/

·       H Cai, W Zhang, Q Yuan, AA Salameh, S Alahmari, M Ferrara. 2025. Cost-effective intelligent building: Energy management system using machine learning and multi-criteria decision support. Energy Economics 142, 108184. ABS3. https://doi.org/10.1016/j.eneco.2025.108184

·       HH Cai, Q Yuan, S Tang, Q Nguyen, J Dai, W Zheng. 2025.  The moderating role of green innovation and ecofriendly goods in growth-greenhouse gas Nexus: A new policy Dimension. Energy Economics 142, 108190.  ABS3. https://doi.org/10.1016/j.eneco.2025.108190 

·       H Qu, Z Ding, D Ahlstrom, C Wu, HH Cai. 2025. When I have to versus when I am able to: Behavioral and resource explanations for firms’ international expansion via exporting. International Business Review, 34 (1), 102358. ABS3. https://doi.org/10.1016/j.ibusrev.2024.102358

·       Y Wu, B Chen, HH Cai, D Wang, Q Yuan.2025. Correction: Evolutionary game theoretic approach with deep learning for health decision-making in critical environment. Annals of Operations Research, 344 (1), 565-565. ABS3. https://doi.org/10.1007/s10479-024-06353-2

·       C Zhou, C Richardson-Barlow, L Fan, H Cai, W Zhang, Z Zhang. 2025. Towards organic collaborative governance for a more sustainable environment: Evolutionary game analysis within the policy implementation of China's net-zero emissions goals. Journal of Environmental Management, 373, 123765. ABS3. https://doi.org/10.1016/j.jenvman.2024.123765 

2024

·      ChanghuaLiao; Qihui Lu; Salar Ghamat. HelenHuifen Cai. 2024. Blockchain adoption and coordination strategies for greensupply chains considering consumer privacy concern. European Journal of Operational Research (Accepted 12 Dec, 2024) ABS4

·      Wu,Y., Chen, B.   Cai, H., Wang, D., Yuan, Y.  2024. Evolutionary game theoretic approachwith deep learning for health decision-making in critical environment. Annals ofOperations Research, (Accepted 10 Oct,2024) ABS3. https://doi.org/10.1007/s10479-024-06353-2#  

·      Qu,Q., Ding, ZH., Ahlstrom, D., Wu, C., and Cai,H. 2024. When I have to versus when I am able to: Behavioral and resourceexplanations for firms’ international expansion via exporting. International Business Review  ( Accepted 12 October 2024) ABS3.         https://www.sciencedirect.com/science/article/pii/S0969593124001057?via%3Dihub 

·      Qian, X., Cai, H.,  Innab, N., Wang,D., Ciano,T.,  Ahmadian,  A.2004. A Novel DeepLearning Approach to Enhance Creditworthiness Evaluation and Ethical LendingPractices in the Economy. Annals ofOperation Research, ABS3 https://doi.org/10.1007/s10479-024-05849-1 

·       Cai,H., Abbas, K., Lu. Q and Shi, V.,m 2024. Probingthe CSR-pro-environmental behavior linkage: Insights into green reputation andchief sustainability officer influence. Journal of Environmental Management (Accepted 27August 2024). ABS3Volume 369, October 2024,122300 

·      Cai, H., Khan, N., Tang, Sh., Siddiqui, M., Xia, M., and Qu,H.2024. Developing Environmental Sustainability Policy – How Financing andSubsidies are influencing Green Innovation in Mineral Extraction Industries inChina. Journal of Environmental Management: 368:122218.doi: 10.1016/j.jenvman.2024.122218 , ABS3. 

·       Cai,H., Yuan, Q., Lee, H-F., Khan, N.U. 2024. AreNatural Resources a Curse, a Blessing, or a Double-Edged Sword? Implicationsfor Environmental Sustainability. Journal of Environmental Management. Sept .367:122008. doi: 10.1016/j.jenvman.2024.122008. ABS3

Ÿ  Alim, W., Khan,N., Zhang, V. W., Cai, H.H.,Mikhaylov, A., & Yuan, Q. 2024. Influence of Political Stability on theStock Market Returns and Volatility: Garch and EgarchApproach. Financial Innovation (Accepted24 July 2024). ABS2 

•      Yuan, Q., Cai, H. H., Jiang, Y., Khan, N. Q., & Qamri, G. M.  2024.The Asymmetric Effect of Global Value Chain onEnvironmental Quality Implications for Environmental Management, Journal of Environmental Management, Volume 365, 121470(Accepted 10 June 2024).  ABS3 https://www.sciencedirect.com/science/article/pii/S0301479724014567

 ·      Farid, U., Cai, H. H., Yuan, Q., and Jabbar, U. H.  (2024).Plenty of Resources and Energy Security Risk Nexus: Evidence from BRICSEconomies, ResourcesPolicy,Volume 92, 104981 (Accepted: 1 Apr 2024). ABS3 https://www.sciencedirect.com/science/article/pii/S0301420724003489 

·       Zhang, W., Yuan, Q and Cai, H. H. (2024). UnravellingRegional Development through the Production-Living-Ecological Perspective:Assessing Heterogeneity and Expert Insights, UrbanClimate, Volume 55, 101937 (Accepted:10 Apr 2024).ABS3

https://www.sciencedirect.com/science/article/pii/S2212095524001330 

•      Qian,X., Dai, J., Jiang, W., Cai, H., Ye, X and  Vafadaran, M. 2024. Economic Viability andInvestment Returns of Innovative Geothermal Tri-Generation Systems: AComparative Study, Renewable Energy, Volume 226, 120396. ABS3

https://www.sciencedirect.com/science/article/abs/pii/S0960148124004610 

·      Dai,J., Selvaraj, J., Hasanuzzaman, M., & Cai, H. H. (2024). Scientometricanalysis of research hotspots in electrochemical energy storagetechnology. Journal of Energy Storage, 93,112300. ABS3

https://www.sciencedirect.com/science/article/pii/S2352152X24018863 

·      Yang,R., Yuan, Q., Zhang, W., Cai, H., Wu, Y. (2024). Application of ArtificialIntelligence in Rehabilitation Science: A Scientometric Investigation UtilizingCitespace. SLAS Technology. 100162. https://doi.org/10.1016/j.slast.2024.100162 

·      Qian,X., Dai, J., Jiang, W., Cai, H., Ye, X., & Vafadaran, M. S. 2024. Economicviability and investment returns of innovative geothermal tri-generationsystems: A comparative study. RenewableEnergy, 226, 120396. https://www.sciencedirect.com/science/article/pii/S0960148124004610 

·      Qian, X., Cai, H.,  Innab, N.,  Wang,D., Ciano,T.,  Ahmadian,  A.2024. A Novel Deep Learning Approach to EnhanceCreditworthiness Evaluation and Ethical Lending Practices in the Economy. Annals of Operation Research, ABS3 https://doi.org/10.1007/s10479-024-05849-1 

·       Zhou , H.,Dai, Jie.,  Chen, X., Hu, B., Wei, H and   Cai, H. (2024). Understanding innovation of new energy industry: Observingdevelopment trend and evolution of hydrogen fuel cell based on patent mining. International Associationfor Hydrogen Energy Volume52, Part A, pp. 548-560. https://doi.org/10.1016/j.ijhydene.2023.07.032

 ·       Wang, P., Zhang, Q., Dai, J., WANG,S., & CAI, H. H. 2024. Integration Needs And Challenges For Green And SmartTransformation Of Port Industry Based On Multi-Source Data. Revue Romaine Des SciencesTechniques—Série Électrotechnique Et Énergétique, 69(1),73-78. https://doi.org/10.59277/RRST-EE.2024.1.13·        

2023

·      Zhang,W; Yuan, Q; Cai, H. (2023).  Unravelling UrbanGovernance Challenges: Objective Assessment and Expert Insights on Liveabilityin Longgang District, Shenzhen, Ecological Indicators, Volume 155, 110989 https://doi.org/10.1016/j.ecolind.2023.110989 

·       Chuai,X., Xia, M., Zhang, M., Cai, H and Ye, X. (2023).  Reveal the inequality hidden in industry landuse by integrating domestic trade and the industry efficiency.  Journal of Environmental Management, 344. 118716. https://doi.org/10.1016/j.jenvman.2023.118716 

·      Liu,H., Guo, X. H., Chou, L. C., Cai, H., & Ye, X. X. 2023. Public land salesand the political cycle in China. Economicresearch-Ekonomska istraživanja, 36(3). 2288127 https://doi.org/10.1080/1331677X.2023.2288127

 ·       Han, B., Zhang, J., Cai, H., Xia,M., Tu, Y., & Wu, J. 2023. 5G wireless technology evolution: identifyingevolution pathways of core technologies based on patent networks. Wireless Networks, 1-12. https://link.springer.com/article/10.1007/s11276-023-03538-8 

·       Xia, M., Cai, H. 2023. The driving factors of corporate carbon emissions: An application of the LASSO model with survey data. Environmental Science and Pollution Research, Volume 30, pp.56484–56512, https://link.springer.com/article/10.1007/s11356-023-26081-7 

·       Xia,M., Chuai, X., Xu, H., Cai, H., Xiang, A., Lu, J.,Zhang, F., and Li, M. 2023 Carbon deficit checks in high resolution andcompensation under regional inequity. Journal of Environmental Management, 328. 116986. ISSN 0301-4797 [Article](doi: 10.1016/j.jenvman.2022.116986) https://www.sciencedirect.com/science/article/pii/S0301479722025592?via%3Dihub

 ·       Wen,J., Chuai, X., Zuo, T., Cai, H. Cai, L., Zhao, R and Chen, Y. 2023. Land usechange on the surface area and the influence on carbon. Ecological Indicators, 153 (2023),110400. https://doi.org/10.1016/j.ecolind.2023.110400 

·       ShirleyTang, Helen Huifen Cai, Mengyao Xia and Abeba N. Turi..2023.  The Surge in Blockchain-Based PatentApplications: Booster or Bumps? In: Abeba N. Turi (Editor). FinancialTechnologies and DeFi: A Revisit to the Digital Finance Revolution.,pp111-121.  New York: Springerinternational publishing. ISBN 978-3-031-17997-6

2022

·       Virtanen,Y., Jiang, Y., You, W., and Cai, H.2022. International intermediaries: Asystematic literature review and research agenda. European Management Journal.ISSN 0263-2373 (doi: 10.1016/j.emj.2022.11.005) 

·       Mswake,W.,  Aluko, O.,  Hussein, S.,, ArmindodosSantos de souse, T.,and Cai,  H. 2022 . Financing socialenterprise in the UK: responding to new challenges in competitive markets.Financing social enterprise in the UK: responding to new challenges incompetitive market. International Journal of Entrepreneurship and Small Business (IJESB), Vol. 47, No. 1, 2022 (doi:10.1504/IJESB.2022.126348)https://eprints.mdx.ac.uk/view/creators/Cai=3AHuifen_=28Helen=29=3A=3A.html 

·       Xia,M., Zhu, B.,and Cai, H. 2022. Does duration of team governance decreasecorporate carbon emission intensity. Corporate Social Responsibility andEnvironmental Management. ISSN1535-3958 [Article] (Published online first) (doi:10.1002/csr.2425) 

·       Xia,M., Cai, H., and Yuan, Q, 2022. Can board climate-responsible orientationimprove corporate carbon performance? The moderating role of board carbonawareness and firm reputation. Frontiers in Environmental Science,10 , 1043325. pp. 1-19. ISSN 2296-665X [Article](doi:10.3389/fenvs.2022.1043325) 2021

2021

·      Sun, H. Ding, W. Weng, Ch. Cheah, I. and Cai.H. 2021.The Effect of Consumer Resistance to Innovation onInnovation Adoption: The Moderating Role of Customer Loyalty. Asia Pacific Journal of Marketing andLogistics.   Volume 34 Issue 9.Pp1849-1863. https://doi.org/10.1108/APJML-12-2020-0865 

·      Sun, H. Cai, R.Su, Q. Shen and M.Stone 2021. Researching the advantage of low quality in short life cycleproducts. In: L. Wright, L Moutinho, M. Stone and R. Bagozzi.eds. The RoutledgeCompanion to Marketing Research.  London: Oxford, UK: Taylor & NelsonPubs, pp459-477. ISBN 9781138682788. 

·      A.Dandis; Wright; D. Williams; I.Muktesh; M. Al-Haj Eid and H. Cai (2021).Enhancing Consumers' self-reportedloyalty intentions in Islamic Banks: The relationship between service qualityand the mediating role of customer satisfaction. Cogent Business & Management. 8(1), pp.1-25. https://doi.org/10.1080/23311975.2021.1892256

2020

·      Paul, Justin; Menzies, Jane; Zutshi,Ambika; Cai, Helen Huifen. (2020). New And Novel Business Paradigms In And FromChina And India, European BusinessReview, 32 (5), pp. 758-800. ABS3 https://doi.org/10.1108/EBR-09-2020-0224 

·       Cai, Huifen (Helen); Sarpongb, David; Tang, Xiaoyun and Zhao, Guiqin Zhao (2020) Foreignpatents surge and technology spillovers in China (1985-2009): Evidence from thepatent and trade markets. TechnologicalForecasting & Social Change . 151(2020):119784, ABS3 DOI:10.1016/j.techfore.2019.119784.

 ·      Sun, Y., Cai,H.H., Su, R. and Shen,Q. (2020), "Advantage of low quality in short life cycleproducts", AsiaPacific Journal of Marketing and Logistics, Vol. 32No. 5, pp. 1038-1054.  ABS3 https://doi.org/10.1108/APJML-03-2019-0148

2019

·      Li, X., Tian, L., Han, L. and Cai,H. (2019) Interest rate regulation, earnings transparency and capitalstructure: evidence from China. International Journal of Emerging Markets,15 (5). pp. 923-947. ISSN 1746-8809·       

·      Mswaka, Walte; Aluko, Olu; Hussein, Safaa; Armindo dos Santos de Sousa, Teodósio and Cai,  Helen  Huifen .  (2019) Financing socialenterprise in the United Kingdom: responding to new challenges in competitivemarkets. International Journal of Entrepreneurship and SmallBusiness , 47( 1)

 ·      Su, Rui and Cai, Huifen (Helen) (2019) From culturalgovernance to cultural tourism - Towards an interpretation approach. Tourism Culture & Communication, 19 (4). pp. 291-302. ISSN 1098-304X [Article] (doi:10.3727/194341419X15542140077657) 

2018

·      Cai, H., Boating, A., and Guney, Y. 2018.“European Union FDI in China:  Host Country Institutions and R&DInfluences”, Research inInternational Business and Finance. Vol.47, pp. 311-326.·       

·      Su, R. & Cai,H. 2018.  "From cultural governance to cultural tourism –Towards an interpretation approach". Tourism Culture & Communication. 19(4), pp. 291-302

2017

·      Agyenim Boateng, Huifen Cai, Daniel Borgia, X.Bi & Fraklin Ngwu. 2017. “The Influence of Internal Corporate GovernanceMechanisms on Capital Structure Decisions of Chinese Listed Firms “, Review of Accounting and Finance,Vol. 16 Issue: 4, pp.444-461.ABS2

 ·      Rui Su   and Helen Cai .2017. “Fromcultural governance to cultural tourism – Towards an interpretation approach”, International Journal of Business StudiesReview. 2(1), 1-11. https://doi.org/10.3727/194341419X15542140077657

2016

·      Cheng L., Cai, H.  and Jin Zh.(2016).  The effect of Parental Opportunism, IJV’s Autonomy and TacitKnowledge on IJV Instability: a comparison of multi-variate regression andfuzzy-set qualitative comparative analysis, Journal of Business Research, 69, 5203-5209.

·      Mswaka, W., Teodósio, A., Cai, H., Louws, M.(2016). Understanding social enterprises in South Yorkshire, United Kingdom. European Business Review, Vol.28 Iss: 6,676 – 689.  ABS3

·      Kooli, K; Cai, H. and Wright, L.T., (2016).Better together? A Hospitality Case for Umbrella Branding. Journal of Business and IndustrialMarketing. Volume 31, Issue 8, 1004-1016.ABS2

2015

·      Cai, Huifen 2012. Analysis on China's EquipmentManufacturing Security Issues Based on Industrial Control (with W. Bu and H.Xie). Journal of Central Universityof Finance & Economics, No.3, pp62-66, 91. ISSN1000-1549 CN11-3846/F. 

·      Cai, Huifen (2011). EmpiricalResearch on the Effect of Value-added Tax Transition on China’s EquipmentManufacturing R&D Investment (with W. Bu and W.J. Qiao). Journal of Beijing Jiaotong University(Social Sciences Edition).  2011（4）：17-20. ISSN1672-8106 CN11-5224/C

Academic Supervisor of StudentsInternational  Competition  Awards

2022

·       2022The First National Collegiate Olympiad Mathematical Mirror Competition

“Bronzeaward” (Supervised by Dr. Helen Cai).

·       2022Interdisciplinary Contest in Modelling Certificate of Achievement

“HonourableMention” (Supervised by Dr. Helen Cai).

·       2022“HonourableMention” for Interdisciplinary Contest in Modelling Certificate ofAchievement “(Supervisedby Dr. Helen Cai)

2021

·       2021Outstandingadvisor for ShuWei Cup in Modelling Certificate of Achievement.(Supervised by Dr. Helen Cai

·       2021Asia and Pacific Mathematical Contest in Modelling Certificate of Achievement

“FirstPrice” (Supervised by Dr. Helen Cai)

·       2021 ShuWei Cup in Modelling Certificate ofAchievement

Certificate of Achievement “Honourable Mention” (Supervised by Dr.Helen Cai)

·      2021 Certificate Authority Cup International Mathematical contest inModelling certificate of Achievement “Honourable Mention” (Supervised by Dr.Helen Cai).

·      2021 MathorCup College Mathematical ModellingChallenge（Big Data Competition “Third Price” (Supervised by Dr. Helen Cai).

·      2021 THE International Case Competition “The Third Price（Undergraduate Team）” (Supervised by Dr. Helen Cai)

Dr Caihas extensive experience serving on doctoral committees, having participated in72 PhD and DBA committees invarious roles, including:

·       External Examiner: 8 times

·       Internal Examiner: 12 times

·       External Reviewer: 3 times

·       Chair of PhD Viva,Transfer, and Registration Panels: 18 times

·       Chair of DBA VivaPanels: 31 times

PhDSupervision at Middlesex University

Dr Cai currently supervises or has supervised thefollowing PhD candidates at MiddlesexUniversity:

·       Anna Ukhova

·       PallaviKishore

·       Qiong Yuan

·       Jin Li

·       Jin Su

Programme Leadership Roles

·      ProgrammeLeader, BA International BusinessAdministration (2016–present)

·      ProgrammeLeader, BA Business and Management(Year 2 & 3) (2018–present)

Module Teaching andLeadership

Dr Cai has led and taught a wide range ofundergraduate and postgraduate modules, including:

·      DissertationProject (Postgraduate)

·      InternationalBusiness Finance and Management (Module Leader, Postgraduate)

·      GlobalBusiness Strategy (Module Leader, Undergraduate)

·      MultinationalCorporations (Module Leader, Undergraduate and Postgraduate)

·      ManagingBusiness in Asia (Module Leader, Undergraduate)

·      BusinessManagement Project (MSc Dissertation Module)

Dissertation Supervision

Dr Cai has supervised a substantial number ofundergraduate and postgraduate dissertations, including:

·      BADissertations: 60

·      MScDissertations: 150

·      MBADissertations: 75