Dr Michael Kourtoubelides | Middlesex University

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School Faculty of Business and Law
Department Marketing, Enterprise & Tourism
Location London

Research activities

I have completed a journal on celebrity endorsements.

I am now focusing on researching on hotels and loyalty factors

Current Teaching

Modules taught:

MKT1120/1/2/3 : Marketing Theory and Practice both semesters.

MKT3010 Module leader for Global and Cross Cultural Marketing module.

MKT3901: Sustainable Fashion Management. The Future.

MBA Digital Marketing module.

MKT4006 : Dissertation supervision.

PhD Supervision

Publications:

The relationship between consumer personality traits and celebrity personality traits

Shahzeb Hussain, Suyash Khaneja, Kinnari Pacholi, Waleed Yousef, Michael Kourtoubelides

Journal of Asia Business Studies

ISSN: 1558-7894

Article publication date: 16 June 2023

Biography

Dr Michael Kourtoubelides has been teaching marketing, and marketing related subjects since 2002.

Dr Michael Kourtoubelides is a passionate, forward thinking Senior Lecturer, started off teaching at London Metropolitan University for many years before joining Middlesex University in 2010.

Over the years Dr Michael Kourtoubelides has taught many modules, supervised many MA/MSc Dissertations and is also a PhD Supervisor.

Dr Michael Kourtoubelides has also obtained a PG Certificate in Teaching and Learning from Middlesex University.

Publications

View publications