International Business Management (Enhanced) MA | Middlesex University London
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International Business Management (Enhanced) MA

Learn about the course below
Code
PGN12E
Start
October 2020
EU/INT induction: September 2020
Duration
15 months full-time
Attendance
Full-time
Fees

£17,500 (INT) *
Course leader
Qiuping Li

International businesses are complex and often present new and exciting challenges, requiring employees who understand the dynamic conditions and opportunities within a global market. Now students who do not meet the requirements of a 12 month postgraduate course can still pursue a career in International Business, by completing an extra three months of study to bring them up to speed

Why study MA International Business Management (Enhanced) at Middlesex University?

This course has been specifically created to assist students who do not qualify for our 12 month programme gain the core knowledge and skills they need to catch up and complete the same level of study as the rest of our postgraduates. We've tailored the course to include three extra months of study that cover the essential skills and theories you need to embark on an advanced course in International Business Management.

Core to the course is an understanding of managing company operations and dealing with issues such as financial performance. You will gain in-depth knowledge of global business environments and international entrepreneurial activity, as well as benefiting from trips to industry and professional speakers. The aim of this course is to equip you with effective management and operational processes that will enable you to pursue a career path to managerial positions.

Course highlights

  • Offers a holistic perspective on international business taking in strategic and logistical issues such as decision making, business strategy, multinational enterprise, financial analysis and supply chain management
  • This course is taught by academics whose have research expertise in MNE innovation strategy, emerging market strategies, SME internationalisation, strategic marketing and international HRM
  • You will be able to enhance your understanding of practice through industry trips and attending talks by guest speakers
  • Access to the Chartered Management Institute’s Management Direct resource hub where you will find thousands of online resources, creative tools for problem solving and interactive scenarios to aid self-directed learning.

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What you will study on the MA International Business Management (Enhanced)?

The first three months of this course will lay the foundations so as you can fully understand how to write academically, extract valuable information from your reading, critically evaluate that information and present it professionally.

Expanding your knowledge and understanding of the theories that inform contemporary international business practice, this gives a base of learning in the fundamental areas of strategy and management in a globalised business environment. Once the basics are in place you will explore areas around decision making, trade and enterprise, while selecting from a number of modules that allow you to purse knowledge in areas you feel are most appropriate to your interests and career aspirations. The aim of the learning is for you to gain the necessary skills to enable you to manage people and organisational activities in dynamic environments and manage products and services within international markets. You will end the course by utilising the knowledge and skills you have learnt to shape and complete your own international management project.

  • For the 15 months programme, students will need to successfully compete two 30 credit level 6 modules before starting the master level programme.
  • MA route comprises one 30 credit module, six 15 credit modules and a dissertation

You can find more information about this course in the programme specification. Optional modules are not offered on every course. If we have insufficient numbers of students interested in an optional module, or there are staffing changes which affect the teaching, it may not be offered. If an optional module will not run, we will advise you after the module selection period when numbers are confirmed, or at the earliest time that the programme team make the decision not to run the module, and help you choose an alternative module.

  • Modules

    • Academic Practice in Business (30 Credits) - Compulsory

      This module aims to develop the academic skills of students to a standard matched to the specialised demands expected of someone about to commence a Master s programme in a business-related field. The module covers a wide range of forms of academic expression, including not only academic writing but other formats such as presentation, extractive reading, a range of types of critical evaluation, and skills of wider academic argument and debate, and academic work and negotiation on a cross cultural platform. This module integrates with companion module studies on the Advanced Diploma, and is targeted on materials that students encounter on that companion module.

    • Key Management Concepts (30 Credits) - Compulsory

      This module aims: to offer an up-to-date overview of the key concepts of management and the role in businesses; to examine the contemporary business environment; to discuss and evaluate the challenges in modern management; to demonstrate the practical applications of management from a range of sectors through real cases.

    • International Business Strategy (30 Credits) - Compulsory

      The aims of the module are to introduce students to the theoretical frameworks for analysing international business and developing international business strategies, and to equip students with the knowledge, skills and tools for developing and implementing international business strategy for international competitiveness. It improves students cultural awareness and understanding of critical issues relating to the complexity of managing international operations, and develops students abilities of critical and independent thinking, decision making and problem solving.

    • Global Supply Chain Management (15 Credits) - Optional

      This module aims to present the international nature of business supply chains and how companies work in a global marketplace. Students develop a critical understanding of the theories and practices of how companies grow and manage their global supply chains. The module enhances students understanding of business competitiveness in global marketplaces. Students will be taught the underlying theories that will enable them to evaluate the choices given by organizations and how these are linked to the management of these international networks.

    • International Entrepreneurship (15 Credits) - Optional

      The aim of this module is to provide students with an understanding of international entrepreneurship and its contributions to the global economy. This will allow the student to confidently discover and develop business opportunities on a global scale. The module uses a combination of workshops and self directed learning to develop their skills.

    • Trade and the Multinational Enterprise (15 Credits) - Compulsory

      The aims of the module are to provide an appreciation of the economic theory relevant to both trade, multinational enterprises MNEs , foreign direct investment FDI and globalisation; to introduce the students to all major strands of the debate about new trade theories, MNEs, and FDI; to acquire the necessary theoretical knowledge to evaluate and analyse policy issues relating to MNEs business, trade and globalisation; and to develop the ability to undertake research in this area.

    • Management in a Globalised Context (15 Credits) - Compulsory

      The module will critically evaluate the effect of national culture on corporate culture and on the experience of the manager and those who they manage. The module will ask student to consider the ethical demands of different global contexts, and equip them with the tools they need to respond effectively to these challenges. The teaching in the module is rooted in the realities of management in a globalized context, and draws on current academic research and professional experience.

    • Managing the Multinational Organisation (15 Credits) - Compulsory

      This module aims to illustrate and explore the role of HRM in the international context and develop students’ awareness of current HR issues with particular reference to multinational corporations, thus enhancing their employability in the global work place. The module examines the cultural and institutional influences on HRM in multinational corporations, HRM practice in different regions, and IHRM policies in multinational corporations.

    • Management Analytics (15 Credits) - Compulsory

      This module explores the major concepts, models, tools, and metrics used in management analytics for overseeing management related projects. Specifically, in the first part of the module students will be equipped with building blocks of management analytics. In the second part, the module will provide students with fundamental machine learning concepts and techniques, which are most applicable to management research.

    • MA International Business Management Project (60 Credits) - Compulsory

      This module provides students with a means of developing further the skills and knowledge gained on MA International Business Management, by application to a specific organisational issue or problem. It enables students to demonstrate proficiency in the design of a business enhancement project, application of appropriate methods of investigation, management of the change process, and maintenance of vision in the face of the vicissitudes of business realities.

    • New Trends in International Business (15 Credits) - Optional

      This module aims to help students critically evaluate contemporary trends in international business to gain an updated perspective of the theoretical and practical developments in the field of international business (IB) research and practice. The module discusses a range of new trends, including new international markets, competitors, technologies, opportunities and challenges, that influence international business and the operations of firms on a global level both directly and indirectly.

    • International Reward Management (15 Credits) - Optional

      This module provides students with the knowledge and critical understanding of strategic reward management in a global context. Students will critically evaluate current reward theories and practices within a variety of international contexts. The module aims to develop the skills required to research and critically analyse reward within an international organisational contexts, and to present written findings and recommendations to senior management. It aims to give students credibility in the subject of reward, so that they can join, or progress further in the HR profession.

    • International and Cross-Cultural Marketing (15 Credits) - Optional

      The module examines the impact of culture on international and global marketing. The principal aim of the module is to equip students with advanced knowledge of international marketing and the ability of critical and independent think, research and decision making which will enable students to pursuit a career in international marketing.

    • Multichannel Marketing Management (15 Credits) - Optional

      The impact of technology has been immense on how products, services, experiences and ideas are being distributed to consumers. The internet, the mobile and the social media represent new platforms that businesses can use as potential channels to distribute their products and services. In this context, determining the appropriate channel combination is crucial for organisational success. The module aims to equip students with an in depth understanding and knowledge of a range of theories and tools for creating an effective multichannel strategy. Students will learn how to reduce the risk of selecting inappropriate channels through a systematic analysis of market trends, organisational capability and the shopping experience across different channels. They will address the factors underpinning the successful integration of an organisation’s multichannel proposition for achieving competitive advantage. They will further learn to think strategically about offline and online retailing and apply a range of marketing principles in choosing and managing physical and virtual channels.

    • Cross-Cultural Communication and Global Brands (15 Credits) - Optional

      The ability to communicate in culturally diverse settings has become a key prerequisite of successful global brands. Although there is a worldwide convergence of technology, media and financial systems, globalisation has not consistently produced globally uniform consumers; global brands often encounter unfamiliar challenges in specific regions or parts of the world. This module examines the discipline of cross-cultural communications in relation to global marketing. It is concerned with the development, implementation and evaluation of marketing communication activities across a diverse range of cultural settings. Students in this module will consider how cultural values influence, and can be reflected in, global communication programs for both ‘goods’ and ‘services’ markets. Message creation, execution and the available vehicles of message distribution will be evaluated across different cultural contexts. Through exposure to a wide range of real-life examples, students will be able to design comprehensive communication solutions to boost brand shares globally.

    • Entrepreneurship in the Digital Sector (15 Credits) - Optional

      This module is underpinned by the ethos that ‘Entrepreneurship’ is now a career choice for many students in these challenging, dynamic and uncertain times. The recent developments in digital technologies has facilitated a new breed of Entrepreneur for the 21st century- the ‘ E-entrepreneur’ This module is designed to foster entrepreneurial talent and to encourage entrepreneurial skills underpinned by online digital technologies as a platform for students to shape their future careers ,income streams and destinies

    • Applied Corporate Finance (15 Credits) - Optional

      The aim of this module is to develop an understanding of the major issues in corporate finance. In particular it develops the student’s ability to analyse corporate finance issues; apply finance theories to deal with practical issues in corporate finance; and investigate emerging issues and contemporary trends in the field.

You can find more information about this course in the programme specification.  Optional modules are not offered on every course. If we have insufficient numbers of students interested in an optional module, or there are staffing changes which affect the teaching, it may not be offered. If an optional module will not run, we will advise you after the module selection period when numbers are confirmed, or at the earliest time that the programme team make the decision not to run the module, and help you choose an alternative module.

How will the MA International Business Management (Enhanced) be taught?

You will engage learning through a variety of methods including traditional modes such as lectures, seminars and workshops. There will also be a number of other learning activities such as group work, presentations, essays and a number of quizzes. There will also be talks by guest speakers and case studies, as well as sessions on research methods which will help you in self-directed study. This variety of learning will enhance both soft skills such as critical and analytical thinking, and enhance technical understanding of operational and logistical aspects of international business.

Assessment

Activities such as group work, presentations and quizzes will be assessed and feedback on. These elements will be augmented by more traditional modes of assessment such as essays and exams. The range of assessment will allow you gain a deeper understanding of the different skills and abilities needed for those aspiring to management positions.

  1. UK & EU
  2. International
  3. How to apply
  1. International
  2. Additional costs

How can the MA International Business Management (Enhanced) support your career?

The course provides both the international perspective and management understanding that will enhance both career progression for those already working in a business environment and the career path of those setting out to work in an international business management role.

Some of the specific roles within this area include:

  • Management Analyst
  • Trade Manager
  • International Management Consultant
  • Import/Export Agent
  • Sales Representative

Other courses

International Business Management MA/PG Dip/PG Cert

Start: October 2020, January 2020

Duration: 1 year full-time, 2 years part-time

Code: PGN122

Management MSc/PGDip/PGCert

Start: October 2020, EU/INT induction: September 2020

Duration: 1 year full-time, Usually 2 years part-time

Code: PGN200

Global Supply Chain Management MSc/PG Dip/PG Cert

Start: October 2020, EU/INT induction: September 2020

Duration: 1 year full-time, 2 years part-time

Code: PGN21C

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