Our fashion degree course will prepare for you a fast-paced, challenging career in fashion and related industries.
Ours is one of the most exciting fashion courses in London, with a comprehensive study of fashion’s past and future developments. We are one of the only courses where you will take part in the Degree Show, showcasing your work and increasing your professional network. You’ll get the opportunity to work with a wide range of media and visual communication methods that are central to the fashion industry. We take an innovative approach to the subject and you’ll be encouraged to explore a range of media, all the while considering and developing your own personal style and direction. Besides a theoretical and practical foundation, you’ll also gain essential abilities that will enhance your employability even beyond the fashion industry.
We’re proud to be ranked fourth in London for Fashion (Guardian University Guide 2019).
We strongly believe the best way to prepare you for a career in this exciting field is with hands-on experience throughout the course. That’s why you’ll get the opportunity to apply your theoretical knowledge, like responding to live briefs set by industry experts, not just your lecturers.
During your fashion communication degree you'll take part in a work placement or equivalent activity, allowing you to spend time in a live work environment in your chosen area of the fashion industry. Past students have worked with Hero magazine, Man About Town, Law and Wonderland, and they have also worked closely with editor Alex James Taylor.
You will learn how to engage with and utilise modern communication technologies and facilities available through the University. Inductions, workshops and support facilities including digital software and a full range of studio and photographic equipment are available.
We'll make sure you get the support you need to succeed. From your Personal Tutor to your Graduate Academic Assistant, each one has studied your subject and will provide the support you need based on their own experience. If you need a little help with writing, numeracy or library skills, we can help with that too. Students are also supported by specialised technicians, people who are experienced professionals in their fields, in the studio.
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Taking place in the first term, this module will encourage the exploration of individual style, identity and abilities through a series of introductory projects covering specialist fields of fashion communication. It will provide induction sessions in appropriate workshops within the Faculty and a basic level of training in associated skills. We will give an overview of the range of roles, tasks and creative responsibilities within the fields of fashion communication.
During term 2, you will be given the opportunity to apply the skills you gained in the first term, in relation to the production of fashion communication outcomes. We encourage you to consider your own role within the field of fashion communication, how this role interacts within a wider collaborative network and how project requirements reflect client and audience needs. As the title suggests, the programme of study will typically include a mixture of collaborative and individual projects.
Throughout this year-long module, you will explore a range of visual research methods relating to fields of fashion communication and styling. We will introduce you to networks of communities and their currency and influence on contemporary fashion design, communication and promotion and related audience and markets. We will also investigate cultural and sub-cultural belonging and how this influences and translates into identity and style. You will gather, organise, edit and display a range of personal, original and inspiring research material.
Throughout this year long module, we will introduce to you to different ways of looking at and thinking about fashion, providing an introduction to historical sources and narratives as well as key cultural and contextual theories. You will be encouraged to draw connections between fashions from the past and the present to encourage you to understand the rich cultural and social meanings of clothing and adornment in Western traditions. We cover a broad range of visual and material research methodologies, enabling you to be resourceful and explore different archives and historical collections in a hands-on way.
This term 1 project will enable you to hone skills appropriate to a specific role, ideally reflecting your choice of career pathway. It will engender a developed awareness of fashion communication industry practice through the adoption of a specialism, typically styling, photography and film or art direction, in relation to self-generated themes. We will provide a range of industry-focused project opportunities appropriate to this specialist role.
This module will enable you to undertake a period of work experience within a field of the fashion communication at the beginning of the second term. We support you in identifying possible career networks and areas of employment. The project provides the opportunity for you to apply the specialist and transferable skills you have acquired so far in a professional setting.
When you return from your internship in term 2, this module will build on your awareness of fashion communication industry practice in relation to market and audience. You will further hone your skills in a particular field, as a stylist, photographer or art director, considering how your own creative practice demonstrates awareness of professional standards and client expectations. You will further explore your personal style and direction through the production of a self-directed project aimed at an appropriate market, outlet or platform.
This OPTIONAL module allow you to undertake a year-long internship in the fashion industry, returning to undertake take your final year as a fourth year of study. You will utilise an employment experience to provide an insight into the work methods and operation of a fashion business or freelance role in a field of fashion design and production. You will carefully document the experience, engendering an understanding of the principles of reflective practice and their application in a professional context.
This project will allow you to engage with the identification, organisation and development of a substantial, in-depth, self-directed dissertation with a clear and sustained critical argument. We encourage the pursuit of a research topic related to issues explored in your own practice in any area of fashion. You will further develop critical awareness and self-reflection of historical and/or contemporary contexts of your discipline and research topic, building on primary and secondary research skills embedded in Years One and Two, and developing your ability to identify, analyse and critically evaluate appropriate sources and research methods.
This is your final major project. The year-long module will provide the opportunity for you to research, develop and produce a series of self-directed projects that reflect your understanding of industry standards within a chosen field of fashion communication, demonstrate a clear personal style and direction and show awareness of current and innovative practice. The aim is to produce a graduate portfolio of creative output appropriate to a specific role or field of fashion communication.
More information about this course
See the course specification for more information about typical course content outside of the coronavirus outbreak:
Optional modules are usually available at levels 5 and 6, although optional modules are not offered on every course. Where optional modules are available, you will be asked to make your choice during the previous academic year. If we have insufficient numbers of students interested in an optional module, or there are staffing changes which affect the teaching, it may not be offered. If an optional module will not run, we will advise you after the module selection period when numbers are confirmed, or at the earliest time that the programme team make the decision not to run the module, and help you choose an alternative module.
Each year we take final year projects from students on BA Fashion Communication and Styling to be displayed at the Arts and Creative Industries degree show, usually held at the Truman Brewery.
Follow us on Instagram for upcoming events, student work and degree highlights.
Created by our programme leaders and showcasing the best of our student work, this website is dedicated to this course, it's students and their work.
Click the images below to have a look at some great examples of student work.
Elise graduated in 2018 and specialised in photography during her studies. Since graduating she has become interested in the subject of gentrification in London and was featured in Hero magazine as the photographer helping to save London’s vibrant South American community from gentrification.
Truths about being a queer person of colour
More recently, graduates Ana Catarina Almeida and Chanel Baker have produced this collaborative film
Programme Director, Fashion
Fashion Communication and Styling BA student
Fashion Communication and Styling BA graduate
Fashion Communication and Styling BA graduate
We’ll carefully manage any future changes to courses, or the support and other services available to you, if these are necessary because of things like changes to government health and safety advice, or any changes to the law.
Any decisions will be taken in line with both external advice and the University’s Regulations which include information on this.
Our priority will always be to maintain academic standards and quality so that your learning outcomes are not affected by any adjustments that we may have to make.
At all times we’ll aim to keep you well informed of how we may need to respond to changing circumstances, and about support that we’ll provide to you.
Start: September 2022, EU/International induction: September 2022
Duration: 3 years full-time
Start: October 2022, EU/International induction: September 2022
Duration: 3 years full-time
Start: October 2022, September 2022: EU/International induction
Duration: 3 years full-time, Usually 5 years part-time