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Middlesex University launches crowdfunding platform

The launch of MDXBusinessCrowdfund.com places Middlesex among the first universities in the UK to offer a crowdfunding platform to its students and staff

Students and staff from Middlesex University can now turn their bright ideas into reality with the launch of MDXBusinessCrowdfund.com.

The new online platform provides a simple way to raise funds for a wide variety of projects, from business ideas, social enterprise and product development to events, research projects, personal challenges and much more.

MDXBusinessCrowdfund offers a number of distinct advantages over other crowdfunding platforms, not least in the form of support and guidance for project creators from the Business School's enterprise experts.

Project creators can take advantage of crowdfunding guides, workshops and constructive feedback on projects to maximise their chances of success. The workshops cover everything from pulling together a compelling pitch to running a successful marketing campaign. Entrepreneurs will also benefit from the reach of the Business School's extensive network of supporters.

The Business School has been piloting the platform with two projects, KitShare and Unite Nepal. Commenting on the launch of MDXBusiness Crowdfund, Unite Nepal's project creator Sonam Sherpa, who is currently studying for an Msc Innovation Management and Entrepreneurship, said: "I think it is important for universities to provide innovative services like MDXBusinessCrowdfund as it has enabled me to combine my academic and personal goals.

"MDXBusinessCrowdfund is helping me and my Unite Nepal co-founders raise funds for our social enterprise, but it has the additional advantage of helping me gather first-hand experience that will inform my dissertation."

Dean and Pro Vice-Chancellor of the Business School Anna Kyprianou said that the launch of the new platform is part of an ongoing commitment to fostering creativity, innovation and enterprise.

"I am extremely excited by the potential MDXBusinessCrowdfund offers to facilitate and raise awareness of the incredible student and staff initiatives taking place at Middlesex University.

"Equally compelling is the potential it offers as a learning tool, as it allows many of our Business School students to put what they learn on their courses into practice."

Crowdfunding has also been integrated into the School's curriculum as part of a third-year module called 'Business Startup', which involves students writing their own business plans.

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